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The trefoil logo was designed as a step to diversify the Adidas brand's footprint. Initially used in 1972, the design went on to become the Adidas corporate "coat of arms.". 1997 - Peter Moore, Adidas AG's global creative director, redesigned the famous three stripes logo, and reintroduced it to the world.
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The Adidas logo has undergone several transformations throughout its rich history. Let's take a closer look at its evolution: The Trefoil Logo: Introduced in 1971, the Trefoil logo featured a stylized flower-like shape with three leaves, representing the brand's focus on sport performance, streetwear, and fashion.This logo became synonymous with the Adidas Originals line and the brand's.
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The original version of the Adidas logo debuted in 1967 and is still in use today. This new logo is essentially the same as the old one except for the changed font and inverted brand colors of black and white. This logo is used across all of their current retail locations and promotional materials because of its simplicity and effectiveness.
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The original 1949 Adidas logo design featured the company name boldly at the forefront. The extended ends of the "D's" were crafted with a creative flair, "holding" a shoe in their embrace. This unique touch not only added a visual intrigue but connected the brand directly to its product, creating an immediate association with quality footwear..
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First used on Adidas products in 1972, the logo later became the company's corporate symbol. Today, it plays a key role in representing the Adidas Originals collection. Inspired by the original 3-Stripes, the trefoil logo is a geometric design with a triple intersection, representing the diversity of the Adidas brand.
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Adidas Originals (often stylized as adidas Originals) is a brand of a line of casual and sportswear created by German multinational corporation Adidas.. the Performance logo, which had from 1991 been seen on the "Equipment" range of products, replaced the Trefoil in 1997 across the rest of the Adidas line..
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The original Adidas logo featured many more symbols and design elements when it was first created under the name Dassler. In many ways, it not only looked but in fact was a completely different company. By Nisha. Nisha is the Senior Content Marketing Manager at Looka. Through her work, Nisha has helped thousands of people build comprehensive.
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The Adidas three stripes logo is one of the most recognizable logos in the world. Today, the "brand with the three stripes" holds a special place in the hearts of pop culture enthusiasts thanks to big-name collaborations with Kanye West and Pharrell Williams, plus the ongoing success of the Adidas Originals collection.
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The Original Adidas Logo: 1949. After the original Dassler brothers' company split, Adolf Dassler renamed his share Adidas. The name was derived from his first and last name, with "Adi" being a nickname he had adopted. A fitting name for a brand that would later become one of the most famous and influential names in the sports and fashion.
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At the time it was founded by Adolf Dassler in 1949, adidas only produced sports shoes. So, it should come as no surprise that the original logo for adidas featured just that. The very first logo showcased a track and field spiked shoe—with the signature 3-Stripes, of course—sitting between extended tails on the two d's in adidas.
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The Adidas logo has long been famous for its three stripes logo. However, they weren't the first company to use the design. The original owner of the logo was Karhu Sports. However, Karhu Sports was hit hard by WWII, and short on capital, the owner agreed to sell Adidas the trademark to their logo for €1,600 and two bottles of whiskey. In.
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By the early 70s, the Adidas logo got three parallel stripes. As a result of the 1971 rebranding campaign, the company introduced a revisited emblem with a trefoil. In 1991, the public saw a new logo version - three tilted stripes resembling a mountain. The Adidas logo as we know it today was designed in the early 2000s and features a circle.
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This trefoil logo is made up of three football-shapes arranged in a way in that the bottom was curved. This 1970's version is now a throwback used for the Adidas Originals line. The trefoil logo was meant to showcase the diversity of the products while still incorporating the iconic three lines that the brand was quickly becoming known for.
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Marking the arrival of a new era for the brand, in 2023, adidas Originals pays homage to those that have continued to transport its iconic signifier - the Trefoil - to the forefront of culture, over and over again, with a new global brand platform: "We Gave the World an Original. You Gave Us a Thousand Back."
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Adidas Originals logo. Acknowledging its status as a street-style icon, adidas Originals highlights vintage styles and frequent limited-edition collaborations with trendsetting celebrities. The line offers casual athleisure—including clothing, shoes and accessories—for women, men and kids. Many items in the collection prominently feature.
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